Salestools, headquartered in Copenhagen, Denmark, uses machine learning and proprietary methodologies to capture the technologies that are being used or implemented by more than 60 million companies globally. Voogy will infuse this information into its Intent Driven Marketing Automation Platform, Voogy will be able to supplement its unrivalled company and contact information with real-time alerts that enable sales and marketing professionals to sell based on customer technology decisions, visitor locations and company names.
Voogy, the leading Intent Driven Marketing Automation Platform for sales and marketing teams, has announced the acquisition of Salestools (Salestools.io), the worldwide leader in IP and Technographic data. Financial terms of the acquisition were undisclosed.
“Business data and buying processes is rapidly changing and your data platforms must be built to support these changes. Voogy has the largest, most complete data set of companies and contacts. Our goal is to enable our customers to automate, process, curate, and present the data on-demand and in real-time. Delivering industry-leading technographics and IP location data, the Salestools technology will be a significant addition to help us deliver the right data, at the right time, to the right person,” Jesper Qvist, CEO, Voogy, said.
With the launch of the new Intent Driven Marketing Automation platform, Voogy will revolutionize how companies acquire new marketing qualified leads, by automation. The goal is to turn any website into a revenue machine.
With today’s incorporation of Salestools and the recent addition of Auto Prospector Labs, Voogy has now increased to 1 major locations including a new headquarter location in Copenhagen and growing satellite offices in San Francisco (CA) and Omsk (Russia).
About Voogy
Voogy.com is the leader in Intent Driven Marketing Automation, anonymous website visitor tracking, and technographics. Voogy is awarded by Gartner, Red Herring Global 100 and Europe 100, as one the fastest growing tech companies. Voogy helps more than 5,000 companies turning their websites into revenue machines. Voogy with the addition of Salestools will offer access to 300M+ contacts beyond company intelligence.
