Tel-Aviv based startup Agora launches its real estate platform with one of the first digitized assets in the world – a Radisson Park Inn hotel in Europe owned by a leading real estate company
Agora is a startup wishing to make real estate investments as easy and liquid as buying a stock.
Tel Aviv, Israel / May 26, 2019 – Agora today announces the launch of its new real estate investment platform, containing one of the first assets in the world to be "digitized", a brand-new hotel operated by the international brand Radisson Park Inn, located in Poznan, Poland. The hotel is owned by MORE, a leading and trusted real estate developer.
Agora is developing a platform which allows commercial real estate owners to liquidate and sell a fraction of their equity to the public, while on the other hand allowing private investors to invest in yielding real estate via crowdfunding, with small amounts and in specific assets, all from the comfort of their home.
In order to do so, Agora has developed an advanced and compliant platform, which also holds full integration to dedicated smart contracts representing the users' ownerships of assets. By using smart contracts Agora creates a digital share for each asset issued through the platform and forms a new tool for capital raising that serves as an alternative to the traditional debt base loans. This technology (blockchain) allows automation of processes and a great reduction of costs.
The first opportunity is a brand-new, modern hotel located in Poznan, Poland. The asset is operated by the Radisson Park Inn brand and owned by MORE, a trusted and leading real estate company.
The company is funded by some of the most well-known figures in the startup nation's community (such as the founders of 'Datorama' which was acquired by Salesforce for $850 million last year) as well as leading figures in the local real estate space.
"Asset owners can hardly leverage the true value of their property and the individual investor has a huge barrier of entry to face, one that usually only major institutional investors can overcome." says Bar Mor, the CEO.
"For instance, If I own an asset worth 10m$, this doesn’t mean I hold 10m$ in my bank account free for use. The options standing before asset owners today are limited – they can either sell the entire asset or receive a debt-based loan from the bank by collateralizing the asset. A private company can perform an IPO and thus become liquid. Yet, in the case of individual assets this is not an option since the expenses are simply not worth it. We want to create an alternative solution for asset owners, something between an IPO and private investing, in which they could "issue" their asset to the public, and thus actually liquidating a fraction of it." Says Mor.
"We wish to completely change the way the simple investor approaches real estate today. Most people don't have access to low-barrier, quality investments. Our goal is to allow anyone, anywhere to enjoy the passive income and stability of a RE investment, with the simplicity and liquidity of a stock. This creates a win-win situation for both the asset owners and the investors." Mor adds.
About
Agora is a global platform for issuing and trading commercial real-estate properties. By conceiving a fusion of innovative technology and a unique legal structure, Agora makes real estate investments as easy and liquid as buying a stock. The company was founded by Bar Mor (CEO) and Lior Dolinski (CPO), two alumni of the lucrative elite technological intelligence unit 8200.
Contact
Bar Mor, CEO | bar@agorareal.com | (+972) 054-2255-079 | www.AgoraReal.com
