SmartSites was named one of the top PPC marketing (pay-per-click) agencies by Digital.com.
SmartSites (https://www.smartsites.com), a digital marketing company in New Jersey, has been ranked as one of the top 15 PPC firms by Digital.com; an online platform that helps small business owners make informed buying decisions. Digital.com publishes genuine reviews about web hosting, website builders, e-commerce platforms, and email marketing.
Small business PPC marketing is recognized as an essential tool for online success today. This component is needed to build and launch successful and complete online marketing campaigns. PPC advertising is a fast and efficient way to place ads in front of target audiences. In addition, it allows small companies to respond quickly to changing market conditions.
PPC can also be used as a budget testing ground for online advertising strategies, ad layout viability, and product development. Creating, launching, and maintaining an online presence can be frustrating and laborious. SmartSites has proven itself to be the best PPC marketing partner who can take the worry and responsibility out of their clients’ hands.
Digital.com is a trusted provider of independent product ratings that are driven by real user opinions. The website reviews the best software, products, and services that are used to run and grow online stores and small business websites. Since Digital.com’s inception, the platform has been operating upon a simple approach:
- Monitoring companies on Twitter.
- Scanning all comments about them.
- Applying a sentiment analysis algorithm.
- Translating comments into negative or positive sentiment; discarding neutral comments.
- Calculating approval ratings for each company.
Sentiment analysis or opinion mining refers to the use of computational linguistics, text analysis, and natural language processing to identify and extract subjective data in resources. This type of analysis is typically applied during review processes and other social media applications, e.g., customer service and marketing, among others.
Digital.com’s software thoroughly scans Twitter to search for the most relevant and up-to-date feedback on a wide array of products and services. Small business owners can quickly compare and find the best solutions that suit their companies.
Existing in the golden age of the mainframe computer, Digital.com was once owned by the Digital Equipment Corporation. Digital was founded by Ken Olsen and Harlan Anderson in 1957. The MIT engineers initially sold stand-alone computer modules and started developing their own computers in the 1960s. In 1998, Compaq acquired digital; it was the largest merger that happened in the industry. Hewlett-Packard, however, acquired Compaq in 2002 along with Digital’s products – dec.com and Digital.com.
In 2016, Digital.com changed its focus on helping small businesses make the right buying choices and published thousands of articles and reviews online. Today, Digital.com continues to facilitate industry surveys and research to keep small business owners and readers in the know.
SmartSites is one of the fastest-growing companies named to the Inc. 5000 list for four consecutive years. The digital marketing agency specializes in Website Design, SEO, and PPC Advertising. Located in the heart of Paramus, New Jersey, SmartSites serves a diverse clientele across the nation and develops creative solutions that help elevate brands. If you need help with creating possibly the best home services PPC campaign, SmartSites can be called at (201) 870-6000.