Independent artisans. Unrivaled quality. Seamless service.
Beginning October 23rd online flower delivery experience Floom will launch its same day service in Los Angeles, following on from NYC earlier this year, and with more cities to follow.
Founded in London in 2016 by Paris-born and Bali-raised former fashion creative Lana Elie, Floom is the go-to for flower source for style arbiters such as Conde Nast, Glossier and L'Oréal, celebrities including Calvin Harris, Kate Moss, Shia LaBeouf, and The XX, and has been featured in Harper’s Bazaar, i-D Magazine and Wallpaper*. “Floom is the product of my life-long love of flowers and the frustration that the floral industry didn’t have a beautifully curated, easy to use service that brought together all the amazing florists operating under the radar of most people,' says Elie.
Floom is a VC-backed start-up on a mission to become the most-trusted place to send extraordinary flowers from the best independent florists around the globe. Our website’s seamless curatorial-like shopping experience, blends creative and inspiring content and exceptional customer service to create a marketplace like no other, offering a truly unique floral delivery experience. Floom has been voted one of the top UK 100 startups two years in a row, created long-lasting relationships with florists across all of the UK and New York, and sent flowers to over 120 different countries.
Created out of the conundrum of trying to find beautifully crafted bouquets online or at the local grocery store, Floom believes that last minute bouquets should be just as beautiful as the ones you spent a little bit more time arranging. Striving to be a platform where shoppers can find a stylish selection of speedily available bouquets - a sort of Farfetch for independent florists if you like - Floom gives florists the tools connect to our discerning online community. Florists receive a backend management tool, and customers receive more options, in more areas, from carefully vetted florists, with the ultimate convenience of a seamless check-out and fresh, uniquely designed bouquets delivered stat whether it’s Mother’s Day, Valentine’s Day or Hump Day.
Continuing on their mission to spread floral joy, Floom is now working with the most sought-after, independent, green fingered artisans in Los Angeles including Eric Buterbaugh, Fiore Designs and Juicy Leaf to name a few.
Floom is proud to support local businesses whilst delivering the joy of seasonal flowers. We believe that flowers are the most universally accepted and loved gift, but seasonality and environmental impact have been too-long ignored and that’s why we work to support local independent business by providing them with an online and social platform that can compete with the corporate giants. By sending blooms with Floom customers also help to cut down on ‘flower miles’ as Floom’s handpicked independent florists and plant shop owners love to use locally grown blooms and greens.
List of Floom LA Florist Partners
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Foxgloves & Folly (Florist) - Average Price on Floom $90
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Matriarch (Florist) Average Price on Floom $100
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Orchid Republic (Florist) Average Price on Floom $140
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Eric Buterbaugh (Florist) Average Price on Floom $135
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Art Fleur (Florist) Average Price on Floom $150
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Fiore Designs (Florist) Average Price on Floom $130
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The English Garden (Florist) Average Price on Floom $130
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Herbs & Wild Flowers (Florist) Average Price on Floom $100
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Juicy Leaf (plant shop) Average Price on Floom $80
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Flowerboy Project (Florist) Average Price on Floom $140
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Plant Provocateur (plant shop) Average Price on Floom $95
Pricing
Due to Floom being a marketplace with a variety of floristry styles and types of florists (studio and shop), there are varying prices per florist. We have some beautiful hand ties from $50 ranging up to the extravagant at $500.
Three step guide on how to make an order online:
1. Go to [floom.com](http://floom.com/) and enter the zip code of the address you want to send your flowers to.
2. Floom brings up a curated selection of local bouquets that you can choose from.
3. Simply select your favourite bouquet(s) and send them on their way!
For more info and imagery contact Inspire the Now agency [email protected]
